Shopify 2026 plan rates

Shopify fee & profit margin calculator

See your real profit on every Shopify order after card fees, plan costs, shipping and ads, with 2026 rates for each plan.

Rates checked October 6, 2026

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Selling platform

Results update as you type.

The sale

What the buyer pays you.

$

Your listing price, before shipping.

What the buyer pays for shipping at checkout. Etsy and eBay charge their percentage fees on this amount too, and card processors charge on the full order.
$

Enter 0 if you offer free shipping.

Your costs

What you spend to make, pack and send one order.

Cost of goods sold: materials, production or the wholesale price of one unit. For print on demand, use your supplier's base price. Include labor if you pay yourself per item.
$

Materials or wholesale cost for one unit.

The carrier's label price. If you buy discounted labels through the platform, use that price.
$

What you pay for the postage label.

Add up everything in one shipment. A pack of 100 mailers for $25 is $0.25 each.
$

Boxes, mailers, tape, labels and inserts.

Divide ad spend by the sales it produced. $60 on ads that brought 30 sales is $2.00 per item. Enter Etsy Offsite Ads and eBay Promoted Listings in the platform fees instead.
$

Total ad spend ÷ items sold.

Platform fees

Standard US rates are filled in. Edit them to match your fee statement.

Etsy charges $0.20 to publish a listing and again each time a multi-quantity listing renews after a sale.
$

Charged each time the listing renews.

Etsy takes 6.5% of the order total: item price plus the shipping, gift wrap and personalization you charge.
%

Applied to item price plus shipping.

US sellers pay 3% + $0.25 per order. UK sellers pay 4% + £0.20, and other countries differ.
%

Percentage part of the Etsy Payments fee.

$

Flat amount added to each order.

15%, or 12% if your shop made over $10,000 in the past 12 months, capped at $100 per order.
%

Only for sales that came from Etsy's offsite ads.

US online card rates: 2.9% + $0.30 on Basic, 2.7% on Grow, 2.5% on Advanced. Check Settings > Payments for yours.
%

Shopify Payments online card rate.

$

Flat amount added to each order.

A $39 plan plus $20 in apps over 100 orders a month is $0.59 per order.
$

Monthly subscriptions ÷ monthly orders.

Shopify adds 2% (Basic), 1% (Grow) or 0.6% (Advanced) when orders are paid through an outside provider.
%

Only if you don't use Shopify Payments.

eBay charges 13.6% of the total sale in most categories, falling to 2.35% on the part above $7,500. Books, guitars, sneakers over $150 and some other categories use different rates. Sales tax is left out here.
%

Most categories: 13.6% of the order total.

$

Fixed fee on orders above $10.

$

Fixed fee on smaller orders.

With a General campaign you pay your chosen rate (2% or more) on the total sale when a buyer clicks your ad and buys within 30 days.
%

Only on sales from promoted listings.

Net profit per sale

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Profit margin

Where the money goes

    Full breakdown

    Every amount for one sale, with its share of the total.

    ItemAmountShare

    Etsy vs Shopify vs eBay for this product

    Same price and costs, each platform's own fees.

    Shopify fees by plan in 2026

    Shopify doesn't take a commission when you use Shopify Payments. You pay a monthly plan and a card processing fee on each order. These are the US rates for online card payments:

    PlanMonthly priceOnline card rateExtra fee without Shopify Payments
    Basic$39 ($29 billed yearly)2.9% + $0.302%
    Grow$105 ($79 billed yearly)2.7% + $0.301%
    Advanced$399 ($299 billed yearly)2.5% + $0.300.6%

    Starter ($5 a month) is for selling through social links and charges a much higher fee per sale. Shopify Plus starts at about $2,300 a month. Card rates differ outside the US; yours are under Settings > Payments.

    Worked example: a $40 order on Shopify Basic

    LineAmount
    Payment fee (2.9% of $40 + $0.30)$1.46
    Item cost, label, packaging and ads$16.70
    Net profit before monthly costs$21.84 (54.6% margin)

    That beats the same order on Etsy, but leaves out the monthly plan and the cost of bringing buyers to your store.

    Use it as a Shopify pricing calculator

    Add your monthly plan and apps, divided by orders per month, in Plan & apps per order. A $39 plan plus $36 in apps is $75 a month: $1.25 per order at 60 orders, $3.75 at 20. To work backwards from the margin you want, use the target price calculator.

    When a higher Shopify plan pays for itself

    Grow lowers the card rate from 2.9% to 2.7%, saving $0.20 on every $100. With monthly billing it costs $66 more than Basic, so you need about $33,000 a month in online card sales before it pays off; with yearly billing the gap is $50, or about $25,000 in sales.

    Frequently asked questions

    How are Shopify fees calculated in 2026?

    With Shopify Payments in the US, each online order pays a card fee of 2.9% + $0.30 on Basic, 2.7% + $0.30 on Grow or 2.5% + $0.30 on Advanced, charged on the full amount the customer pays including shipping. On top of that you pay the monthly plan: $39 for Basic, or $29 a month billed yearly. If you use an outside payment provider, Shopify adds 2%, 1% or 0.6% depending on the plan.

    Does Shopify take a percentage of sales?

    Not with Shopify Payments: you pay the card fee and your plan. With another payment provider, Shopify adds a fee of 2%, 1% or 0.6% depending on your plan.

    What's the difference between the payment fee and the transaction fee?

    The payment fee is the cost of processing the card. The transaction fee is an extra charge Shopify adds only when you use a third-party payment provider.

    How do I include my Shopify plan in profit per order?

    Divide your monthly plan and app costs by your monthly orders and enter the result in Plan & apps per order.

    Is there a Shopify profit calculator app?

    Yes. This Shopify fee calculator is part of the free profit calculator app for Android, alongside Etsy, eBay and TikTok Shop calculators.

    Do I pay card fees on shipping?

    Yes. The card fee applies to the full amount the customer pays, shipping included.

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